What We Think
Research, News, Infographics, and Use Cases
In a Banking App: What Do People Expect?
Once upon a time, financial institution (FI) account holders were excited just to check their balances on their cell phones. Today, their expectations are vastly different (and higher). They want […]
The Psychology Behind Push Notifications
“You’ve got mail!” No matter the generation, and even if they don’t know where it came from, most people are pretty familiar with AOL’s iconic three-word push to stay connected. […]
10 Contact Methods to Help FIs Reach Their Account Holders
Contacting account holders used to be simple. Financial institutions (FIs) sent letters, and if they wanted the account holder to return something, they included a reply envelope. In fact, even […]
New Faces at Larky as Expansion Steams Ahead
The nudge® engagement platform empowers financial institutions to connect with their audience at the right place and time. – FOR IMMEDIATE RELEASE FINANCIAL/BUSINESS MEDIA – Media Contact: Jamie Reoch • […]
How Video Can Help Your FI Connect With Home Audiences
While grappling with everyday activities during the coronavirus outbreak, financial institutions (FI) face a slew of massive challenges. After all, simultaneously complying with physical distancing while maintaining optimal communication with […]
Win Account Holder Loyalty with Mobile Apps
Easy to use, convenient to operate and secure to access, mobile apps transform the way finance information is delivered to account holders by making it available anytime, anywhere. These capabilities […]
How Financial Institutions Establish Cohesive Brand Outreach
For any financial institution (FI), meeting the anytime-anywhere needs of account holders must be the top priority to hold their own against competitors. Brand exposure is required to highlight this […]
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Larky in the News
Finovate interviewed Larky CEO Gregg Hammerman to discuss his view on the power of personalization. Hammerman discusses personalization, the importance of tailored one-to-one communication and why implementing a personalized user experience is what's next for community FIs. Read more here
Larky CEO Gregg Hammerman joined an insightful panel discussion on The Bank of the Future during the 2019 Finastra Universe Client Conference. We're thrilled to share video of that discussion here.
Finastra interviews Larky CMO James Burdine on the community financial institution of the future. He shares his views on using fintech to retain account holders and leveraging data to drive strategic planning.
The SPARK.grow podcast interviews Larky CEO Gregg Hammerman on strategic growth, scaling with partners, and pivoting a successful fintech as it evolves.
CUbroadcast Live from Filene's big.bright.minds 2019: Mike Lawson interviews Larky CEO Gregg Hammerman on the importance of providing Netflix-like Personalized Experiences for credit union members. Watch the CUBroadcast interview and learn about Hammerman's thoughts on privacy and curated experience for account-holders.
Breaking Banks Fintech Podcast: Larky CEO Gregg Hammerman and CMO James Burdine talk loyalty, engagement, and using fintech to build your FI brand in this interview with Jason Henrichs. Breaking Banks is the #1 Global Fintech Podcast with more than 5.5 million listeners from 172 countries. Larky is segment 2, right after the UberMoney interview.
CUbroadcast: Larky CEO Gregg Hammerman shines a light on the ROI of right place, right time communication for lead generation and audience loyalty in this interview with Mike Lawson.
CU Management: CUES interviews Larky CEO Gregg Hammerman in the August 2019 Imaginative Engagement Strategies study
Finastra Appathon: Larky's nudge® achieves top-10 status at Finastra's FinU Fusion Fabric Appathon
Finastra: Gregg Hammerman joins The Bank of the Future panel discussion at Finastra's FinU Conference
Access Softek: Larky CEO Gregg Hammerman presents at Access Softek's 2019 Client Conference
MDC: Larky CEO Gregg Hammerman presents at the Members Development Company conference
CUbroadcast: Mike Lawson interviews Larky CEO Gregg Hammerman on Trends in Member Engagement
Hoosier Banker Digital: Mobile Customer Engagement – Boost wallet share, loyalty and retention with Larky
Filene Research Impact Brief: Larky Pilot: A Mobile Engagement and Rewards Platform
Filene: On a Lark with Pokémon Go
Tradestreaming: How credit unions are using fintech to build their brands
CUNA News: Situationally aware banking apps will help members decide what fits in their budget
CU Insight – Filene Research Institute Announces the Launch of a New Mobile App Partnership
Finovate Technology Conference – Larky selected to present at financial technology conference. See our 7-minute on-stage presentation
CNN Money – Larky selected as one of the top 15 financial sites and apps
Media Contact
For general inquiries including press, media, partnership, or speaking requests, please email hello@larky.com.
The more features a financial institution provides to its account holders via an app, the more likely they are to stay loyal. https://nudge.larky.com/2021/04/13/in-a-banking-app-what-do-people-expect/
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