What We Think

Research, News, Infographics, and Use Cases

Onboarding: Retain New Account Holders

By James Burdine | Dec 16, 2019

The Cost to Acquire new account holders continues to increase […]

Read More…

How To Create Meaningful Touchpoints in an Account Holder’s Journey

By James Burdine | Dec 13, 2019

Gaining customers through quality online experiences is something financial institutions […]

Read More…

Increase Card Swipes

By James Burdine | Dec 10, 2019

Larky’s nudge® engagement platform pushes the right promotion to your […]

Read More…

Online Car Loan Shopping Trends to Watch

By James Burdine | Dec 4, 2019

Learn more about online car loan shopping trends and how consumers search for auto financing […]

Read More…

Helpful Tips to Maximize Customer Lifetime Value

By James Burdine | Nov 27, 2019

The key to long-term success is not necessarily based on […]

Read More…

Are Your Branches Empty?

By James Burdine | Nov 26, 2019

Larky’s nudge® engagement platform enables marketers to engage with the account holders who aren’t visiting branches […]

Read More…

Understanding Gen Z’s Relationship with Financial Institutions

By James Burdine | Nov 20, 2019

Generation Z is arguably the fastest growing segment of banking […]

Read More…

Use Targeted Messages to Influence Buyer Intent

By James Burdine | Nov 18, 2019

Larky’s nudge® engagement platform enables marketers to target consumers while […]

Read More…

Larky in the News

  • Finovate interviewed Larky CEO Gregg Hammerman to discuss his view on the power of personalization. Hammerman discusses personalization, the importance of tailored one-to-one communication and why implementing a personalized user experience is what's next for community FIs. Read more here
  • Larky CEO Gregg Hammerman joined an insightful panel discussion on The Bank of the Future during the 2019 Finastra Universe Client Conference. We're thrilled to share video of that discussion here.
  • Finastra interviews Larky CMO James Burdine on the community financial institution of the future. He shares his views on using fintech to retain account holders and leveraging data to drive strategic planning.
  • The SPARK.grow podcast interviews Larky CEO Gregg Hammerman on strategic growth, scaling with partners, and pivoting a successful fintech as it evolves.
  • CUbroadcast Live from Filene's big.bright.minds 2019: Mike Lawson interviews Larky CEO Gregg Hammerman on the importance of providing Netflix-like Personalized Experiences for credit union members. Watch the CUBroadcast interview and learn about Hammerman's thoughts on privacy and curated experience for account-holders.
  • Breaking Banks Fintech Podcast: Larky CEO Gregg Hammerman and CMO James Burdine talk loyalty, engagement, and using fintech to build your FI brand in this interview with Jason Henrichs. Breaking Banks is the #1 Global Fintech Podcast with more than 5.5 million listeners from 172 countries. Larky is segment 2, right after the UberMoney interview.
  • CUbroadcast: Larky CEO Gregg Hammerman shines a light on the ROI of right place, right time communication for lead generation and audience loyalty in this interview with Mike Lawson.
  • CU Management: CUES interviews Larky CEO Gregg Hammerman in the August 2019 Imaginative Engagement Strategies study
  • Finastra Appathon: Larky's nudge® achieves top-10 status at Finastra's FinU Fusion Fabric Appathon
  • Finastra: Gregg Hammerman joins The Bank of the Future panel discussion at Finastra's FinU Conference
  • Access Softek: Larky CEO Gregg Hammerman presents at Access Softek's 2019 Client Conference
  • MDC: Larky CEO Gregg Hammerman presents at the Members Development Company conference
  • CUbroadcast: Mike Lawson interviews Larky CEO Gregg Hammerman on Trends in Member Engagement
  • Hoosier Banker Digital: Mobile Customer Engagement – Boost wallet share, loyalty and retention with Larky
  • Filene Research Impact Brief: Larky Pilot: A Mobile Engagement and Rewards Platform
  • Filene: On a Lark with Pokémon Go
  • Tradestreaming: How credit unions are using fintech to build their brands
  • CUNA News: Situationally aware banking apps will help members decide what fits in their budget
  • CU Insight – Filene Research Institute Announces the Launch of a New Mobile App Partnership
  • Finovate Technology Conference – Larky selected to present at financial technology conference. See our 7-minute on-stage presentation
  • CNN Money – Larky selected as one of the top 15 financial sites and apps

Media Contact

For general inquiries including press, media, partnership, or speaking requests, please email

Our clients are reaching account holders outside the branch, right now.

Here's how community FIs use our One-to-One #engagement solution to share info about #hardshiploans and spread hope:

Contact the team at to learn more

Larky CEO Gregg Hammerman joined an insightful panel discussion on The Bank of the Future during the @FinastraFS Universe Client Conference.

#communitybanking #creditunions #fintech @MalauzaiMonkeys

Here are 3 ways community FI clients are using the One-to-One Communication functionality of our nudge® #engagement platform to reach #accountholders outside the branch during #covid19

Load More...

Ready to send targeted geo-notifications?

Bundle our proven geo-notification mobile messaging technology by integrating the easy-to implement code library into your apps.