Company

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Our Story

Larky, an Ann Arbor, MI based company, builds engagement and loyalty programs that help financial institutions, health insurers, universities, and media companies connect with their audience at the right time and place. Larky's nudge® code library and private label mobile engagement platform power relevant right time/right place communications.

Larky Leadership Team

Gregg Hammerman

Gregg Hammerman

CEO and Co-Founder

Passionate about helping organizations better communicate and engage with their audiences. Excited about partnerships and products that help Larky achieve that goal. Loves exploring new trails, recipes, books, and places with his amazing wife/kids/dog, or solo.

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David Groom

CTO

With an insatiable thirst for knowledge, and proficiency in a wide array of programming languages, frameworks, and APIs, David is able to offer insight and inspiration drawing on both breadth of technologies and depth of understanding.

James Burdine

James Burdine

Chief Marketing Officer

James is a marketing and operations craftsman who blends creative marketing, voice of the customer insights, and experiments to create and execute Larky’s GTM strategy. He also leads all client-success activities. He loves time with his wife and daughters, often with a stack of books or his camera beside him.

Larky Board of Directors

Lindsay Aspegren

Lindsay Aspegren

Lindsay Aspegren is the Larky Board Chair and General Partner at North Coast Technology Investors, LP. North Coast is an early-stage venture capital fund focused on the Midwest. Since inception, the firm has systematically built a strong network of relationships with major corporations, research universities and institutional venture capital firms.

David Fry

David Fry

David Fry is a long-time technology solutions and e-commerce innovator. In 1994, he established one of the first e-commerce integration companies in Ann Arbor, Michigan, ultimately processing billions of dollars of transactions per year for companies like Ann Taylor, Crate & Barrel, and Whirlpool. In 2008, David sold the business to MICROS Systems (now Oracle), and developed NPI Ventures, a network of publishing service organizations that complement his family's printing business, Fry Communications, in central Pennsylvania, where he also serves as CTO. An active Michigan angel investor, he has a PhD in computer science from Harvard University.

Andy Kempf

Andy Kempf

Andy Kempf is the CEO of 4Front Credit Union in Traverse City, Michigan. Kempf found his way to the credit union industry via traditional banking, beginning his career in commercial lending with a mid-regional bank. He served as CEO of Preferred Credit Union in Grand Rapids prior to leading the former Traverse City-headquartered Members Credit Union. Members Credit Union welcomed the membership of Charlevoix-based Bay Winds Federal Credit Union following the 2015 merger that produced 4Front. Prior to being named CEO, he served as 4Front's president for five years.

Danne Buchanan

Danne Buchanan

Danne Buchanan is a dynamic leader who maximizes the bottom line via experience in Global Financial Services Operations, Strategic Analysis / Planning, Global Payment Processes, Risk Management, Regulatory Compliance, and Product Development, and can consistently see the “big picture” at all times. Creative thinker who can make sound decisions to reflect positively on financial operations in alignment with a company’s vision, value, and goals to achieve a significant competitive advantage, and who serves as a mission-focused collaborator who builds beneficial partnerships. An early fintech innovator, Danne holds five patents in Check Imaging and Remote Deposit Capture.

Larky Advisory Board

Amy Herbig

Amy Herbig

CEO of The BA Group

As the CEO of The BA Group, Amy leads a team comprised of professionals between Minnesota and Texas that share in Amy’s passion for the industry, lending their areas of expertise to help BA’s credit union partners analyze, plan, develop and implement marketing, branding, media, social media and analytical efforts.

Sharon Moseley

Sharon Moseley

CIO at Kinecta Credit Union

Sharon Moseley is CIO at Kinecta Credit Union. With over 15 years of CIO and Business Strategy experience in Financial Services (Primarily, Banking, Consumer Finance and Insurance), She passionately embraces the philosophy that “Technology must Position the Business to Succeed.” Sharon’s experience runs the gamut from start-ups to Fortune 500, mergers and acquisitions, turnarounds and build-from-scratch.

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Steve Reich

Fintech Veteran

Steve Reich is a Fintech veteran, consultant, and angel investor. Formerly the Chief Partnerships Officer for Malauzai at Finastra. Steve brings 30 years of broad partnering, sales, and operational experience with companies such as Malauzai, Digital Insight, and Treasury Services Corporation. Steve’s background spans sales, marketing, customer support, strategic relationships, and software implementation.

Clients & Partners include...

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